Exceptional Graphic Design Is Art Through the Creation of Ideas

By far the most ubiquitous fields of art which affects people everyday is graphic design. This art combined advertising form is essential to many businesses. Drawing upon various disciplines which includes art, architecture, language, philosophy, and science this type of design responds both to personal and public necessities by clearly communicating messages to the consumer. Good quality graphic design is not only a popular art, but also a practical art through the visualization of concepts. Good commercial design isn’t just about making something look pretty. Instead, it is always in the best interests of the client’s needs to create successful visual communication with the market.

Always combining a complex mix of colors, shapes, typefaces, along with words and pictures, numbers and perhaps charts, photographs and even illustrations, the artist orchestrates these elements to create a distinctive, instructive, subversive and most importantly memorable visual result. The best design creates ideas that inspire, inform, or captivate the audience. Every day we are simply overwhelmed with graphic design from the pages of newspapers and magazines, to every advertisement, billboard, and internet page we look at. From corporate reports to business cards, to logos, credit cards, food wrappers, to bus,train, and airport signs, and to even all that junk mail, graphic designers have left their mark. Good design means effective visual communication and therefore a relationship between the design’s message and the audience.

Imaginative graphic artists implement both image-based design and type-based (fonts / words) design when designing graphic design to communicate a client’s message to a distinct crowd. Both visuals and text can create quite compelling combinations. By investigating the creative options presented by words via typography and images through photography, illustration, and/or fine art, designers construct and present their client’s message. Before the creative process starts, artists need to work with the client to understand the content and the objective of the message, as well as often working with market researchers and other specialists to acknowledge the nature of the audience. Once a design idea is chosen, the designer may have all skills necessary or may work with a number of other specialists including illustrators, photographers, typesetters, printers, and even web development companies or HTML programmers.

In addition to a vast understanding in fine art, the very best artists in this field need computer software, marketing, and creativity, an extensive body of technical comprehension concerning special printing processes and limitations, paper materials, printing pigments, digital file preparation, quality control, and troubleshooting. It is common to find artists who are adept in many programs with a broad knowledge and forms of design just as it is to find artists who collaborate. Web design plays a important role for many graphic artists, as well as motion graphics such as the titles for TV shows and movies. The phrase “graphic design” is expanding as new technologies are introduced.

So the next time your fascination is attracted to a poster, a billboard, a business logo, a magazines/book cover, a brochure, or an advertisement and you respond, know that by the use of design some business has spoken with you!

5 Tips on How to Use Graphic Objects on Websites

Graphic objects are one of the main components that websites are built upon. Here are some tips on how to use graphic objects on websites.

1. The use of colors

Colors have psychological impact on people. They are able to transmit different kinds of messages. You have to choose colors that have the power to transmit your messages effectively. When you use a combination of two or more colors, you have to take care that the colors can go together and reach your message sufficiently.

2. Simplicity is preferable

Graphic objects transmitting messages in simple and easy ways are preferable in most cases. Make your graphics as simple as you can unless you are obliged to use complex ones. Besides, using simple graphics has another advantage; they can be loaded easily so that your visitors will not get bored and leave your site as soon as they arrive.

3. Relate your graphics to the content of your website

Any graphic object that you use on your website has to relate to the content of your site. Use graphics that have the power of explaining your text content efficiently.

4. Graphic tools

Adobe Photoshop is a tool that most graphic designers are comfortable with. It has variety of features in order to edit and create photos and graphic objects. It has wide variety of color choices, especially for the web. It is highly recommended if you use this software. Ulead Photo studio is another nice tool many designers use.

5. Use GIF, JPG or JPEG

Save your graphic objects in GIF, JPG or JPEG formats. They are designed for the web. They are also supported by different kinds of browsers. They are clear and can be loaded easily.

Logo Design – Your Objectives In Designing A Logo

If you really want to have some clues on how to design a good and simple logo, then you have come to the right place. Here, I am going to show you a little bit about logo creation in general. First, I would like to show you few basic histories about logo creation. Then we’re going to observe further onto the typical examples of a good logo design to study them and recognize their basic traits. Finally, we are going to wrap up the article by discussing about the objectives of a logo design creation. This article is meant to give you some understanding about the history of logo design creation and introduce you to several good examples of them, so you will have a clue on how to create one.

Let’s first look at the history, so you will have an idea or two about where and when it’s exactly originated. Logo design actually originated from the ancient and prehistoric drawings or paintings which can usually be found on rock walls. Those were not an actual logo but merely as a picture or a symbol that can be interpreted as a one of the most primitive communication system. Some of the most well-known ancient civilization such as Egyptian, Babylonian, Aztec and Mayan used different pictograph to write on their walls. Pictographs are a mere graphic symbol that convey a meaning which recognizable. So the similarities between these old symbols and the modern logo design that we all know lies in the picture that can represents a meaning and functions as a basic communication tool.

Now, let’s see the typical example of a good logo design. You can study these examples and use it a source to get an inspiration that compels you to design a unique logo that will suit your business. McDonalds’ large ‘M’ letter logo is a good example, Walmart with a star symbol between its syllables is also a good one and Burger King’s logo should be the first thing that pops up in your head when you hear the word ‘burger’. All of the examples above have basic characteristics of a good logo design which are unique, simple and easy to remember. You should strive to implement all these basic characteristics whenever you want to design a logo. It will not be an easy task to achieve. But in the end it will reward you nicely because this logo will be your identity to the world.

Finally, you should know and understand the objectives of a logo design creation. This is important because it will help you to establish your business identity to the world. The primary objective is it should be able to affect the subconscious mind of people so you may want to make it as simple and unique as possible which will then make it easier for people to remember and recognize it. An attractive logo design is the secondary objective, the more attractive your logo is the more people wants to see what’s it all about and end up buying your product just to try it out. Once they are satisfied with your product, they will likely becoming recurring customers. Given enough time, this will create a positive reflection of your business and people will have no trouble to associate your company logo to a specific type of product that you sell. If you keep your business to grow like this, sooner or later your logo design will become worldwide brand recognition.